Lost Yet Found. What Does It Mean? Travelers want to experience unique cultures and lifestyles. We believe there is an immense opportunity to build a brand around sharing the Bermudian way of life. We do this by showing the things Bermudians cherish. By inviting travelers to come get lost in our way of life, we know they’ll find something new about themselves. That’s what “Lost Yet Found” stands for.
Bermuda Tourism Authority (BTA) takes you behind the scenes of their most recent brand campaign Lost Yet Found. This award-winning campaign was a collaborative effort between BTA and their creative partners Proverb and Burnt House Productions.
LOST YET FOUND REBRAND CAMPAIGN – ENTERED IN BRAND AWARENESS CAMPAIGN, CONTEST OR PROMOTION, LAUNCH CAMPAIGN, REBRAND CAMPAIGN, TRAVEL & TOURISM
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